Wordpress Design

Tom Russo Photography

Tom Russo Photography is based in New Jersey. Their team has experience of eight years under their belt – during this time they have covered 150 wedding events. This number reflects how they have gathered the trust of their clients over the years due to the hard work that their team puts in their work. Their work depicts how they want to capture each and every moment of their clients so that their memories are preserved for a lifetime

Project Informaiton

Live Website:

https://www.tomrussophotography.com/

Project Scope:

Branding

Wordpress Design

SEO

Timeline:

60 Days

The Brief

The brief from the team at Tom Russo Photography was clear – they wanted their website to be a memory album for their customers that can show their work to the potential clients. The team mentioned that they want to show their work rather than boast about it – so we knew that the website would be full of their photography showcase. Therefore, we finalized that the website will feature a portfolio section that will let the work speak for itself. The team at Russo Photography provided us with creative freedom which helped us to navigate easily throughout the process of finalizing the website.

Process

Keeping in mind, we kept the website full of pictures so the work can speak for itself. The color palette of the website was kept nude, matching the aesthetics of Tom Russo’s photography so that there is no clash between the website layout and the photos that are featured on the site. The interface of the website features the important sections that people want to inquire about when they are researching photographers. On top of this, we created a separate section for testimonials so that there are reviews available from the previous clients – to help new clients. Each testimonial comes with a picture of the couple so that people can see the work along with the compliments. Along with the pictures, we also included the videography projects of Tom Russo Photography as a sample so that the clients do not have to contact the team to see more of their work, it’s all available on the website for convenience.

Outcomes

The new website is a breath of fresh air for Tom Russo. His team realized how important it can be to have an aesthetically pleasing site with the right colors and design elements, rather than just submitting lengthy paragraphs about their work in order to impress clients or showcase capabilities – which oftentimes aren’t enough nowadays due diligence-wise! The nude color palette against pictures works like magic; creating perfect looks while also being eye-catching so visitors want more information from you.

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